EDI Program — DEI Content Strategy & Learning Design (Expanding Equity)

This video was developed as part of a diversity, equity, and inclusion e-learning program created to support corporate compliance with REDI (racial equity, diversity, and inclusion) standards. The creative challenge was to communicate complex and sensitive topics in a way that felt respectful, clear, and supportive of understanding and reflection, without oversimplification or performative messaging.

The creative approach focused on inclusive storytelling, accessible visual language, and intentional pacing to create a learning experience that encourages awareness, accountability, and sustained engagement across corporate audiences.

Role & Leadership
Creative direction responsible for shaping the creative and narrative direction of an educational experience centered on diversity and inclusion. Led visual storytelling, tone-setting, and motion design decisions, guiding creative partners while collaborating closely with subject matter experts to consider accuracy, sensitivity, and alignment with REDI compliance objectives.

Creative Direction & Leadership Approach

• Inclusive Narrative Design: Crafted the visual and narrative approach to support reflection and understanding, ensuring the content felt approachable, respectful, and grounded in real-world corporate contexts.

• Audience Awareness: Designed specifically for corporate learners, balancing educational clarity with emotional intelligence to support engagement without defensiveness.

• Visual Tone & Restraint: Applied a calm, considered motion language that reinforced seriousness and credibility, avoiding unnecessary visual complexity.

• Content Integrity: Worked closely with DEI experts to ensure accuracy, nuance, and alignment with REDI compliance standards throughout the piece.

The content strategy balanced editorial sensitivity with visual engagement, following a structured narrative arc designed for sustained learning impact across corporate audiences.